There are several factors in choosing a sports handicapping service that you must consider:

1.     Do you need a service?  Most reputable handicapping services spend about 50 hours plus per week analyzing games.  If you don’t have that kind of time or you are not winning at least 55% on your own, then you may want to consider using a service.

2.     Make sure the service has picks that are documented by a sports monitoring service.  This is very important, as anyone can claim to have great results.  Those services that are willing to document their picks with a sports monitoring service have legitimate, documented results that are independently verified by a third party.  Beware of crazy claims by other services that are not willing to submit their picks to a monitoring service.  Here at Football Formula, our picks are documented by two separate, independent services.

3.     Do they offer a guarantee?  While no one can win all the time, reputable services back up their picks with some sort of guarantee.  They stand behind what they sell because they believe in themselves.  Football Formula guarantees a positive return on our Football Formula picks, or we’ll refund your subscription price.

4.     Have realistic expectations.  Services do not have godlike power. They cannot buck the realities of sports betting - it's hard to win. They cannot win at rates of 70% or 80% for regular handicap picks. What they can do, however, is put in a lot of time and energy and expertise to help you win at realistic rates (55%-60%). At those rates, you can do very, very well. Impatient gamblers lose. Gamblers with poor money management lose. Set realistic expectations and manage your money well and you will be setting yourself up for success.  At Football Formula we have a track record of winning our handicap picks at 61% over the last two seasons.  Our Football Formula Picks win at a much higher rate due to the nature of the picks.  Our Football Formula Picks are a series of bets on a few games, when taken as a whole provide you with a positive return 98% of the time.

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